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July 11, 2011

Take That Mark Record-Breaking Run At Wembley With 360 Photo

Robbie, Howard, Jason, Mark and Gary brought the UK leg of their record-breaking Progress Live 2011 tour to a roaring finale on Saturday night when they performed the last of a run of eight dates to a sell-out crowd. Take That have smashed the previous record from over 20 years ago which was held by Michael Jackson for his 1998 Bad Tour. Thanks to all of you who bought tickets to the UK shows and came to see the five reunited again after over 15 years!

To mark the momentous occasion a 360-degree panoramic photo was taken on Saturday, the last date of the UK leg, which captures the entire crowd at Wembley Stadium. Commissioned by Wembley Stadium, Take That and The Sun this unique photo is a 'thank you' to everyone for their unprecedented support and to celebrate the band’s record breaking Wembley shows.

“Performing at Wembley Stadium is really special," said Take That, "there is no other place quite like it. The audiences have been absolutely incredible and we wanted to thank everyone who’s come to see us for all their support. We hope everyone will enjoy reliving the show and sharing their memories from our last night at Wembley with all their friends.”

The 20-gigapixel 360-degree panoramic photo will be available right here on from midday (BST) on Monday 11 July. Tell your friends and get ready to tag yourself!

Take That's Progress Live 2011 is the biggest tour in UK and Irish history with over 1.76 million people having seen the show over the summer. The tour, one of the most highly anticipated music events of the summer, is the first time the band have toured as a five-piece since 1995. Audiences around the UK have been wowed by a spectacular two and a half hour set, which celebrates their biggest hits from the last two decades.

When Progress Live 2011 went on sale in October 2010, a record-breaking 1.34 million tickets were snapped up in less than 24 hours. 850ꯠ tickets went on sale at 09:00 on 29th October 2010 and throughout the day the band added a further 11 dates to cope with demand.

Melvin Benn, Chairman of Wembley Stadium, said: “This has been a truly remarkable tour and the band’s Wembley shows have been nothing short of spectacular. I hope the 360 photo will give fans a very special memento of the band’s record breaking Wembley shows. It’s been an incredible summer of events here at Wembley Stadium and we are very proud to have written a new chapter in the stadium’s hall of fame.”

The photo was captured by renowned photographer Jeffrey Martin.

How does the 360 photo work?
The shoot itself is done with a professional grade digital SLR camera and long lens mounted on a robotic tripod head which turns, focuses and snaps photos in a continuous motion around 360-degrees until the entire inside space of the stadium has been captured.

Upwards of 1000 individual photographs are then sorted, merged and enhanced using’s automated stitching technology to produce a finished image that would otherwise take days or weeks to create. A turbo-charged computer with more cores and gigabytes of RAM than you knew could be levered into a computer make it possible for the Progress Live Tour gigapixel panorama to be available online the following day, ready for people to view and tag via their Facebook accounts.

Don't forget to tell your friends and get ready to come back at 12:00 BST to spot yourself in the photo here!